This week’s series explores the goofy, yet important world of relations through photos and press releases. Our collection of business and operational documents from the Loew’s theatre chain includes hundreds of photos and press releases, some of great celebrities, and some of performers who didn’t stand the test of time.
To start us off, here is a press release and one of the publicity photos released alongside Maurice Chevalier’s return to Paramount studios for the film A New Kind of Love.
(credit: American Theatre Architecture Archive, Theatre Historical Society of America)